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Specialized hospitality branding and storytelling that keeps your booking goals in mind.

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Brand Strategies Developed

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Assets Brought to Market

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Ownership and Property Management Partnerships


Cities Across the Globe

Story-driven brands, business-minded solutions.

For 14 years, Tenderling has worked with the leaders in the hospitality sector to create immersive brands that influence direct bookings. We know your need to generate leads, and we develop a strategic plan to help get you there.

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Working with
tight deadlines?

We have ready-to-launch brand packages that can be tailored to your specific project that are ready in 10 business days—all backed by Tenderling’s expertise. Schedule a call to learn more.

We design to optimize.

Strategy & Positioning

Building the brand’s architecture to establish your segment and target market.

Branding & Identity

Creating the brand’s name and visuals to develop a distinct identity.

Website & Digital Presence

Executing the brand digitally through web and social to engage with your target market.

Marketing & Collateral

Producing the brand’s touchpoints to generate brand awareness.

Ongoing Brand Support

Supporting the brand continuously to increase booking and maintain your brand.

“Tenderling has been a vital contributor to Fairmont Austin as our design agency since the hotel’s pre-opening.  As a truly valued extension of our team, they provide in-depth hospitality expertise and an adept ability to create key design and branding elements that have enabled our property to become a luxury landmark.”

Nenad Praporski General Manager, Fairmont Austin

“Their communication style is what I appreciate the most.”

Rebecca Bustamento Corporate Director of Marketing, HRI Lodging, LLC

“They’re incredibly organized and meet deliverable dates without fail.”

Kristen Jordan-Wood Former VP Sales & Marketing, HRI Lodging

“They were an absolute dream to work with and felt like part of our family.”

Alex Starrett Former Assistant Marketing Manager, Fairmont Hotel

“Our brainstorm sessions were seamless and Tenderling truly adapted and delivered.”

Amberly Sisneros Senior Marketing Manager

Explore Our Case Studies

Signia by Hilton Atlanta
Fairmont Austin
The Eliza Jane
Hotel Viata